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A $65 Billion Wake-Up Call for Nonprofits—How to Survive the Shift
The nonprofit sector is facing a major shift—individual giving has dropped by $65 billion between 2021 and 2023. Using Giving USA 2024 and IRS data, we see that donations fell from $439.11 billion in 2021 to $374.40 billion in 2023. Economic factors like inflation, reduced disposable income, and fading stimulus funds are driving this decline. Nonprofits must adapt by strengthening annual giving, diversifying revenue streams, and prioritizing planned giving to secure long-term support. This is not just a temporary trend—it’s a wake-up call. The time to act is now. Are you prepared for the future of fundraising?