Become Forgettable

Complacency Kills Influence

Every relationship is built on moments, not grand gestures or perfect timing. It’s the small, everyday interactions that shape how others perceive you. Yet most people neglect these moments—rushing through conversations, sending quick texts, or zoning out in meetings—assuming there will always be another chance. But often there isn’t. And even when there is, people remember the last thing you did wrong, not the dozens of things you did right.

The Last Meeting Theory

This is the essence of the ‘last meeting theory’: the final interaction you have with someone often defines how they perceive the entire relationship. The good news? You can repair past missteps with intentional, thoughtful behavior during your next interaction. However, this requires self-awareness. You need to approach each meeting, call, or message as if it will define your reputation—because it does.

Your Actions Shape Perceptions

How you make people feel lingers far longer than your titles, achievements, or past success. If you leave someone feeling ignored, dismissed, or unimportant, that’s the impression they will carry, regardless of your impressive credentials. If you make them feel seen, respected, and valued, that becomes your narrative. This isn’t just kindness—it’s strategy. People help, hire, and recommend those who leave a positive emotional impact. This is what Dale Carnegie covered in his book How to Win Friends and Influence People.

The Importance of Consistency

Consistency builds a narrative of reliability and value. It’s not about overextending yourself or being fake. It’s about being deliberate. When you’re in a meeting, be fully present. Engage. Contribute. Listen. When you end a conversation, leave the person with something memorable—an offer of help, a genuine compliment, or a sincere thank you. Ensure your contributions are visible, not by bragging, but by aligning with shared goals.