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7 Fundraising Basics to Reinvigorate Year-End Giving
With the year-end fundraising season nipping at our heels, keeping these fundraising basics in mind will help nonprofits of all sizes raise the most money possible. Read on.
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With the year-end fundraising season nipping at our heels, keeping these fundraising basics in mind will help nonprofits of all sizes raise the most money possible. Read on.
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A simple social media post changed the trajectory of Miami nonprofit Sofia’s Hope forever. This nonprofit, supporting families navigating childhood cancer and investing in research for pediatric cardio-oncology, received an unexpected major gift. Marta Blanco, the founder who built the organization to honor her daughter’s legacy, credits building their social network and staying laser-focused on their cause with this enduring major gift support and the further giving it has inspired. For the last five years, this major gift partnership has blossomed into an enduring philanthropic partnership, opening big doors for this small nonprofit.
The Pediatric Cancer Foundation of the Lehigh Valley hosts thriving special events each year as the major engine of financial support for this small Pennsylvania organization. However with the changes brought by COVID, this nonprofit seeks to diversify its funding and build a major gifts program. Executive Director Michelle Zenie describes her exciting vision for this foundation, including a much-needed capital campaign and plans for board development.
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If you work for a nonprofit organization, you know a strong board is a necessity. Nonprofit board members act as an organization’s fiduciary they can provide governance, review the executive director’s performance, and approve important policy decisions. That’s a lot of responsibility, so it’s important you get the right people for your board.
Blended gifts are growing in popularity. Development pros are beginning to understand how a blended gift can fulfill a donor’s aspirational giving, allowing them to make a much larger gift than they had imagined possible. The current economic climate has resulted in more cautious giving. Donors are taking their time making a large outright gift, which is why using blended gifts during a campaign can be a successful strategy.
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