

Are we Tribalistic in Nature?
Tribalism is deeply ingrained in human nature, shaping how we form connections, build trust, and make decisions—including charitable giving. Donors align with organizations that reflect their values and sense of belonging, making fundraising a process of fostering relationships rather than simple transactions. Understanding this psychology is crucial for securing major and planned gifts. Learn how to leverage donor tribes effectively through expert insights, including those from Dr. Russell James, and explore professional development opportunities like the Major Gifts Boot Camp.