Give and Take

Gold trophy on a dark background symbolizing success, high performance, and top achievement in fundraising.
Career Advancement
Viken Mikaelian

Why Top-Earning Major Gift Officers Master Planned Giving—And How You Can, Too

Top-earning major gift officers don’t ignore planned giving—they embrace it. Not because they have to, but because they know it gives them an edge most fundraisers miss. While others chase bake sales and annual upgrades, these professionals are building donor portfolios that stand the test of time. Mastering planned giving isn’t just smart—it’s strategic. It earns trust, opens bigger conversations, and positions you as the fundraiser leadership remembers. Want to rise? Start where the top performers do.

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An image of computer research for donor research.
Fundraising
Edward Stephon

Why Prospect Research Is Crucial to Successful Gift Development

If your team isn’t using prospect research to drive gift development, you’re not just missing data—you’re missing direction, efficiency, and high-dollar opportunities. Prospect research helps you target the right donors with the right ask at the right time. Without it, your fundraising strategy is reactive at best—and blind at worst.

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Smiling woman speaking on the phone in a bright office, expressing gratitude or excitement for agift made to her nonprofit.
Stewardship
Joe Garecht

Perfecting the Thank-You Call: How a Five-Minute Phone Chat Can Triple Donor Retention

A quick, heartfelt thank-you call can do more than express gratitude—it can dramatically boost donor retention and long-term giving. In fact, nonprofits that consistently call donors within 48 hours of a gift often see stronger loyalty, larger future gifts, and deeper emotional connections. This article explores why these five-minute phone chats are so effective, how to make them meaningful (not scripted), and how your organization can turn simple appreciation into a powerful fundraising strategy.

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