Give and Take

Blended Gifts
Blended Gifts
Viken Mikaelian

Blended Gifts in a Capital Campaign—Where Do They Fit In?

Is your nonprofit counting blended gifts toward your capital campaign goal? If it isn’t, you’re likely missing the boat with countless potential donors. Learn why blended gifts are key to crushing your campaign goals during a time of donor uncertainty.

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Major Gifts vs Annual Gifts
Major Gifts
Viken Mikaelian

Major Gifts vs Annual Gifts

If you are involved in the nonprofit world, you have probably heard a lot of the unique terminology that comes with the industry. While veteran executive directors and fundraisers are used to hearing the word “major gifts,” many people are confused when first introduced to the concept. And there’s even more to complicate the matter …

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Middle Aged Female
Major Gifts
Viken Mikaelian

How to Talk to Wealthy People

Our culture has a lot of weird taboos about money. Americans don’t like to talk about money — or at least we hate to talk about how much money we make. It seems the more money people have, the quieter they are about it. Maybe we are confused, and think our net worth is tied to our self-worth. Or maybe we just don’t want to make anyone else feel bad.

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