Donor Relations the Disney Way (LIVE)

Is There a Disney Difference?

What if Walt Disney were the CEO of your organization? What would you do differently? How much more money would you raise? This session looks at the successes of Walt Disney and how we can apply his philosophy, his creativity and his approach to our mission and running our organizations. We’ll also look at some contemporary examples of companies that are doing it rightly, and we’ll have some fun as we learn ways of being more like Walt.

Learn:

• Why a 12-year old can write a better “thank you” than you could ever pen.
• Why windows matter.
• Why you can give donors above average service and still stink.
• What you can do that costs nothing but will win donor loyalty forever.
• From the guy who writes brochures for a living and tells you why they are not important.
• Why the best donor story may be written on a cocktail napkin.
• Why one charity thinks it is raising money even while it is going down the drain.
• Walt Disney’s approach to roadblocks (and he had plenty).

When Wayne speaks at AFP, it’s standing room only!